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Wondering how to get traffic to your new blog and grow your audience without seo? If you’re following the stalwarts in your niche, I guess you might be pretty familiar SEO by now!
It takes a while, for the Search engines to rank your website (which depends on a whole lot of metrics).
However, It’s a huge success if you’re able to pump in organic traffic with SEO.
If you’re not, don’t worry, think of alternatives. Stop breaking your heads worrying about generating organic traffic, SEO and other complicated stuff for now.
As a beginner, you should be only concerned about on-page seo, people start linking to you once you start following the below guide.
Let’s see how we can diversify traffic, exponentially grow you audience and build authority in spite of failing at SEO.
I would say, before the organic source starts pouring in, don’t let your blog hang out for visitors.
Here’s a tale of my early struggles in blogging
When I started out, I kept looking at my traffic stats, Day in & Day out hoping for a miracle to happen! But, My Google Analytics reports hardly showed a blip!
I’ve been producing some really good content, but found no hope!
I read several articles and implemented several strategies (most of which are outdated), I saw just momentary traffic gains. I felt My blog is dead and had a massive melt down.
I felt so frustrated and wanted to quit, but kept reminding myself, that I shouldn’t giveup…
After about 3 months of blogging, I saw a ray of hope…I got an email stating that, I made my first affiliate sale! (Woot!)
I still remember those moments of joy. That day I understood that my blog started gaining momentum and I shouldn’t let those adverse feelings succumb my capabilities. I decided to ramp up my game and gain more exposure…
I ended up at a filtered list of ‘Killer’ Traffic strategies that work even for a beginner blog. These amazing doable tips have the potential to take off your blog to the next level even when it’s newly minted.
If you want your blog to grow quickly, you need to work smartly and learn to implement the right strategies.
Let’s Begin! Read till the end…Don’t miss #6 & #9, for exclusive traffic deets!
10 Ways to Drive Traffic to Your Website Without SEO
#1 Target Trending Topics
Keep a watch on the latest news and trends in your niche! Posting latest updates will definitely show a spike in your traffic.
The audience mostly flocks at websites that offer news related to latest products, techniques, methods, services, and occurrences.
For example: If you’re in the technology niche, posting about just any product will hurt your credibility, showing that you’re not up-to-date with the trends in technology. When a new story hits (such as the release of the next iPhone), everyone will be writing about it, and if you’re writing about gadgets, you will, too. If you don’t really have anything extra to add to the conversation, present the same in a unique angle.
If you’ve never seen anything like the item you’re considering, that might be a good reason to post it. You need to win their hearts, explaining why it’s ground-breaking, what’s new about it, and what you think about its implications for the future.
Tip: Setup Google alerts to your email so that you get notified whenever something new pops up on the topic of your choice.
#2 Write Compelling Headlines To Increase CTR
Who wants to click-through posts that have boring headlines? No one does!
A recent study has shown that Posts with Higher Emotional Value get most shares on social media.
When your content gets shared on social media, the only thing that visible to your audience is the headline of your post!
You just have a few minutes to grab their attention, later your post is just a small speck in the universe. Don’t let it disappear un-noticed!
Get more engagement, shares, and traffic to your blog posts with compelling headlines.
Make sure you have the right balance of emotion and power words that make your headline attention grabbing!
Here’s a fantastic guide on “How to Write Better Headlines” by Coschedule
Tip: Test Your Headlines With CoSchedule’s Free Headline Analyzer
#3 Write Stellar Content
What makes or breaks a blog? The Content!
Each day a new blog is popping up in the blogosphere. If your content doesn’t cut the mustard, your blog is just a drop in the bucket.
See the situation from your readers’ point of view. Try your best to engage your audience, I know you’re not telecasting a horror/thriller movie!
Rather than publishing a textbook style article, make it enjoyable & readable, so that people stay for a longer time.
Elevate yourself above the crowd that’s busy rewriting press releases or plagiarizing other’s content.
Tip: People love to hear real life stories and case studies. Try to incorporate relevant personal experiences! You need not cook up stories, share your friends (or an influencer’s) life changing events.
If you’ve no idea about ‘what to do deliver’, try to address their pain points (like a solution to their problem).
Whatever, may be your niche, remember that people always look for solutions for their long-standing issues. If you’re a great problem solver, you can definitely post a few of them to generate leads.
If you have a unique opinion on any topic, this might be your chance. After all, your unique interpretations of topics are what will make your blog unique, and keeps those readers coming back to your day after day.
Tip: Think of a great unanswered question you’ve pondered, and ready to reveal your grand answer. Post It!
#4 Incorporate Social Sharing Icons ‘Above the Fold’
This is the most important point to keep in mind when it comes to traffic. You might loose potential audience, for not adopting the appropriate social share triggering parameters.
Just by enabling the share buttons, you get plenty of exposure.. You never know which post of yours connects with your target audience.
More shares..More eye balls.
Social Icons placement is another big consideration for more traffic generation. You should definitely have your sharing icons enabled above the fold (the visible portion of your website before the readers start scrolling), right above the post or as floating icons to the left of your post. These are the best places. You can even place them right above the comments section, but that’s secondary.
I use Social Warfare Plugin and recommend you do the same. This is a very powerful psychological tool to encourage more shares.
After installing Social Warfare I straight away saw a 248% increase in social shares and traffic. Its an incredible plugin that adds beautiful, lightning-fast social share buttons to your website or blog.
It display social share counts prominently (even Twitter tweet counts), allows you to decide exactly which image, title and description appears when your content is shared on sites like Facebook and Google.
In addition, it also allows you to upload a custom image (without getting cropped) and write a custom description so that when someone clicks the pin button, the exact image you’ve chosen shows up with exactly the description you’ve written.
If you use Social Warfare, you can easily create click to tweet boxes within your posts like I’ve done here:
Tweet This: Triple Your Shares & Traffic by Incorporating Social Sharing Icons 'Above the Fold'Click To Tweet
#5 Promote & Promote!
I simply can’t stress the importance of promotion. Your blog is just a tiny spec in this blogosphere, you need to put it in front of the world.
If Content is the king, Promotion is the Queen and Conversions are their by products. Writing a good article isn’t enough – you have to promote it. If you want your blog to be prosper, these 3 components should be well-balanced and proritized. Hope you get it!
There is a widely suggested promotion ratio of 80/20, 80% of promotion versus 20% content creation. This ratio if implemented well, works wonders, even for a newbie.
As a novice bloggers, you can reach out to influencers & popular blogs in your niche for a guest posting opportunity. It is still one of the best ways to drive traffic and get qualified leads. It is an extraordinary opportunity to exhibit your knowledge, gain exposure and get labelled as a influencer. Remember, the author’s bio is a treasure, incorporate the wow factor by showcasing yourself expertise in the niche. Remember more exposure, more traffic!
Tip: Announcing the blog launch to friends, colleagues and customers, even before its goes live (with a coming soon page) can be very beneficial.
#6 Adopt Smart Social Marketing Strategies
Prolonged promotions can freak you out (especially when you’re just starting out).
But you can simplify this tedious marketing process by means of a scheduler.
Schedulers makes your life easier, saves time so that you can concentrate more on areas of growing your blog rather than spending time promoting your stuff on social media.
Social pilot is a Social Media Scheduling & Marketing Tool that increase your online marketing efficiency and save time.
You can connect upto 3 social media profiles, share 10 posts per day and 30 posts in scheduling queue.
Statistics show that Social Media Users Spend An Average of 135 Minutes Per Day Online.
Here’s what you can do to gain maximum exposure for your content on various social media channels…
Join relevant Facebook groups in your niche. Participate in Promo threads. You need to adhere to the group rules from being kicked off!
Stop being salesy!
Above all, try to maintain friendly relations, extend your helping hand to those in need, whenever you get time.
Facebook Ads: This post is incomplete, if I don’t mention Facebook ads!
Facebook ads are an ultimate source of traffic to your blog. Besides running a campaign for attracting page likes, you can design them to build list and increase clicks and conversions for your products. If you have’t tried them, then you’ve not plugged in a great traffic generating machine.
Make a Facebook page, start experimenting with small amounts of money and see if you can get any leads. Start with a $5 budget and design your campaign for the target audience (based on demographics, age groups etc). It is as simple as that!
Creating Click to Tweet boxes within your posts, is a killer strategy to drive traffic from Twitter.
If you want to share your idea, or opinion, or relevant quote from your post, try creating a click to tweet button and place it in your post. They are highly attention grabbing inviting more clicks.
If you’re struggling to get traffic, you should realize that PINTEREST IS WHAT YOU MISSED
Pinterest is my #1 source of traffic. Many people under-estimate the power of Pinterest. But let me tell you, my traffic grew phenomenally within a week I started promoting on Pinterest.
- Setup a Free Business Account
- Build Your Profile
- Create Boards
- Pin your Images (Create attractive vertical pins with enticing headline and keyword rich description and post them onto your boards)
- Collaborate with Group Boards
- Start Pinning to Group Board In the ratio 70:30 (70% other people’s pins to 30% yours own pins)
- Sit n Enjoy the traffic flow!
There is not enough scope in this article, to give a detailed tutorial on how to set up your Pinterest Profile and do strategic pinning! That kind of information takes an entire course.
Pin regularly, I bet you won’t look back!
StumbleUpon is a social discovery & sharing platform that allows users to vote on whether or not they like a website.
Users can either give a site a Thumbs Up or a Thumbs Down. If they give the page a Thumbs Up, the page will then be recommended to others who have shown an interest in that category.
Getting your page stumbled by many people can lead to thousands and thousands of new visitors to your site.
Just like pinterest, if you ONLY stumble your own pages, the platform is going to start ignoring you.
A good rule of thumb is: for every 1 page of your site you stumble, you should stumble 10 others.
If you want to know the secret of driving tons of traffics from all social media channels. TRAFFIC TRANSFORMATION is a must! Its an amazing resource that Skyrocketed My Brand New Blog Pageviews by 276%
It includes the working ways to leverage ALL SOCIAL MEDIA channels (with examples, graphics, screenshots and much more).
My favorite part about this Traffic Transformation guide is the 40-minute video tutorial where Lena shows you her simple methods for getting high Google rankings by using Google to tell you what keywords people are searching for, knowing which keywords you can potentially rank for, and how you can optimize your post to make sure search engines know how and when to return your blog posts in search results.
This keyword research and optimization training offered is digestible, practical and problem-solving.
This is immensely valuable information to know as a blogger because Google can drive SO MUCH targeted FREE traffic to your blog if you know how to convince the bots to rank your content.
This is a training you won’t find anywhere else (and she uses her own #1 ranking post as the example in the training, so you KNOW her methods work!)
If you’re in a dilemma they can you try this Free Blog Traffic Bonus guide(that contains 3 solid traffic generation tips that aren’t included in Traffic Transformation)
#7 Embed Images & Infographics for Visual Impact
Do you know, “If information is presented orally, we remember about 10% three days later. However, if a picture is added in, that figure goes up to 65%”. That’s the power of Images over words. Try to add images whenever possible to create impact and gain more attention.
If you can add a bit of humor to it, your post is on the verge of triggering shares and comments.
Infographics are graphic visual representations of information, data or knowledge intended to present information quickly and clearly. A good infographic drives plenty of traffic and tons of shares.
People love to share inforgraphics and embed them in their relevant posts. You can quickly create beautiful infographics, flyers, posters, presentations and reports easily with absolutely no design experience with Piktochart, it’s free!
Once done share them onto your social media profiles, embed in your posts or mail them to the influencers in your niche, you will be shocked at the overwhelming response you receive for them.
Tip: Don’t want to take the hassle of creating images? You can look for relevant infographics by doing a simple Google image search for: your keyword “embed”. For example take this post: traffic tips “embed”
#8 Avoid Third Party Popups & Alerts
Do you hate pop-ups & too many ads? I do!
I believe no reader likes them.
Certain ad networks show popups, interrupting ads and alerts like “you’ve won an iPhone”. Say NO to them, if not you’ll be loosing traffic and your audience trust.
#9 Consider Posting Smartly than Frequently
Who cares for the frequency of your posts, or how many posts you have? (pardon me for this)
I believe, it definitely doesn’t matter. If frequency is what that matters, then all the bloggers would work their ass off to post stuff daily.
Quantity doesn’t, only Quality matters!
Let me explain, what I meant by quality and how you can find what to blog about?
Head over to your Google Analytics Reports (picture below). Scroll down in the menu on the left-hand side to “Acquistion >>> All Traffic >>> Channels”. All the visitors to your site from all Channels/Sources will also be listed here.
This is a great tool, to analyse where your target audience lie so that you can concentrate on those medium more.
If you proceed further and click “Acquistion >>> Social>>> Landing Pages“, you’ll find a list of your blog pages/posts that are receiving immense traffic.
You might be surprised how quickly you can gain traction if you really look at the posts that are pulling in the most traffic.
Tip: Write a ton more on related topics with quality content
#10 Consider Video Marketing over Content Marketing
Are you tired of curating lengthy posts? Take a break!
Do you know that, 43% of People Want To See More Video Content From Marketers?
Start publishing videos!
Statictics have shown that Videos that have a shorter attention span of 2 mins or less, do well when compared to longer videos.
Slideshare is a crowded site with a highly targeted audience and low competition. It‘s features make it the ideal tool to grow your traffic.
You can also create PowerPoint presentations of your content and & share publicly or privately on slideshare.net
Checkout this guide on How to embed a slideshow from SlideShare on WordPress
Let me tell you that…all of these methods worked for me. Some may work fro you while some may not!
But you definitely need to try them, before you decide “they aren’t worth your time”.
I would suggest you to pave a way that combines all these methods, , that’s when you’re most likely to have a viral explosion of traffic.
You will see results, if not today pretty sooner! Trust me hard work never fails!
I started out with pretty less, but was really excited when the viral effect kicked in and my traffic started exploding!